| Introduction to Ecommerce |
| What is Ecommerce? |
| Types – B2C, D2C, Dropshipping, Cloud Kitchen etc. |
| Indian vs. Global Ecommerce – Trends and Opportunities |
| Niche selection and audience research |
| Introduction to D2C brands |
| Marketing Case Studies |
| Marketing Innovations |
| Future of Ecommerce |
| Career Opportunities in Ecommerce |
| Ecommerce Business Planning |
| Product Research and Sourcing Strategies |
| Pricing, Margins, and Logistics Basics |
| Legal and Compliance (GST, FSSAI, Import-Export code) |
| Payment Gateway Options in India |
| Shipping Options in India |
| Ecommerce Website Designing |
| WordPress + WooCommerce Store Setup |
| Shopify Basics and Comparison with WooCommerce |
| Installing Themes, Customizing Design, and Creating Product Pages |
| Security and Speed Optimization |
| Mobile Optimization |
| Payment Gateway Integration |
| Content Development |
| Content Strategy and Planning |
| Types of Content |
| Storytelling and Brand Voice |
| Content Writing |
| Graphics Development and Editing |
| Photography and Editing |
| Video Production and Editing |
| Blogging |
| Tools: Canva, Adobe Creative Suite, Photoshop, OpenShot, ChatGPT, Grok, Gemini and +5 more tools |
| Ecommerce SEO (Search Engine Optimization) |
| How Search Engines Work? |
| Google Search Engine – History and Algorithm Updates |
| Key Research Process |
| Google Ranking Factors |
| Types of Keywords |
| Tools for Keyword Researching |
| Google Search Console Part 01 |
| Competitor and Market Analysis |
| On-Page Optimization |
| Off-Page Optimization |
| Sitemap Structure and Submission |
| Google Search Console Part 02 |
| SEO Audit and Reporting |
| Tools: Google Trends, UberSuggest, AnswerThePublic, Google Search Console, Google Analytics, HemmingWay, Keyword Planner, SEMRush, ScreamingFrog, ChatGPT, Gemini, and +10 more tools |
| Ecommerce SMM (Social Media Marketing) |
| Introduction to Social Media |
| Social Media Plan and Strategy |
| Social Media Calendar |
| Content Creation for Social Media |
| Facebook and Instagram Shop Setup |
| WhatsApp Business Setup |
| Google Business Profile Setup |
| Influencer Marketing (micro vs. macro) |
| Social Media Optimization (SMO) |
| Case Studies |
| Tools: Meta Business Suite, Canva Pro, Hoostsuite, Buffer, Google Sheets, ChatGPT, Japser, and +10 more tools |
| Ecommerce Email Marketing |
| Introduction to EDM (Email Direct Marketing) |
| Email Data Procurement Methods and Tactics |
| Data Segmentation and Management |
| Opt-in Tactics and Optimization |
| Permission and Deliverability |
| Ecommerce Email Design and Content |
| Inbound Vs. Outbound Email Marketing |
| A/B Testing |
| Automation and Drip Campaigns |
| Monitoring, Tracking and Analytics |
| Tools: MailChimp, MailPoet, MailerLite, SendinBlue and +3 more tools |
| AI for Digital Marketing |
| ChatGPT |
| Google Gemini |
| Grok |
| Microsoft CoPilot |
| Other +10 AI tools for Content Creation |
| Basics for Content Generation |
| Prompt Engineering for Ecommerce Marketing |
| Tips and Tricks |
| Tools: ChatGPT, Google Gemini, Grok, Microsoft CoPilot, Canva Pro, Midjourney, Adobe Firefly, Claude, Jasper, and +10 AI tools |
| Digital Advertising and Search Engine Marketing (SEM) |
| Introduction to Advertising |
| Google Ads for Ecommerce |
| Shopping Ads and Performance Max Campaigns |
| Meta Ads |
| Monitoring and Analytics |
| Ad Optimization |
| Tools: Google Analytics, Google Tag Manager, LinkedIn Ad Manager, Meta Ads, HotJar, ChatGPT, Jasper, Canva Pro and +5 more tools |
| Monetization & Growth |
| Affiliate Marketing |
| Coupon Strategy |
| Drop Shipping |
| Influencer Marketing |
| Other Methods |
| Tools: Impact, CJ, ShareASale, Upfluence, Google AdSense, and +5 more tools |
| Customer Service & Logistics |
| Setting up Customer Support Workflows (email/chat) |
| Logistics Platforms |
| Handling Refunds, COD returns, and reducing RTOs |
| Building Loyalty and Retention Strategies |
| Digital Analytics |
| Google Search Console |
| Google Analytics for Ecommerce |
| Google Tag Manager |
| Converting Analytics and Insights into Actionable Strategies |
| Tools: Google Analytics, Google Tag Manager, Hotjar, Think with Google, ChatGPT and +3 more tools |
| Digital Marketing Planning Part 02 & Implementation |
| CRM and Lead Nurturing |
| Integrated Marketing & Funnel Development |
| Setting KPIs, KRAs and Deliverables |
| Analytics and Reporting |
| Conversion Rate Optimization (CRO) |
| Online Reputation Management (ORM) |
| Team Management and Delegation |
| Budget Planning |
| Tools: Hotjar, Microsoft Clarity, Crazy Egg, Visual Website Optimizer, Unbounce, Instapage, LeadPages, Typeform, Google Analytics, Trustpilot, HARO, Mention and +3 more tools |
| Final Projects & Career Guidance |
| Building and Presenting your Ecommerce Store |
| Resume and Profile Building for Ecommerce Jobs |
| Freelancing vs. Full-Time vs. Business Models |
Ecommerce Course – 3 Months Online (Live Classes)
Want to start your own online business or work in ecommerce industry?
This Ecommerce Certification Course is made for you. Learn step-by-step how to launch, run, and grow a real online store — even if you’re a beginner.
Taught by Digital Marketing Expert Kanishk Matta, this course gives you live classes, hands-on practice, and full support.
What You Will Learn
This course is not just theory. You will build real ecommerce stores, run ads, use tools, and get ready to work or start a business.
Key Topics Covered:
- What is Ecommerce? Types and Business Models
- Product Selection and Market Research
- Create Your Online Store with Shopify or WordPress
- Sell on Amazon, Flipkart, Meesho, and Jiomart
- Social Media Marketing (Instagram, Facebook, YouTube)
- Run Google & Meta Ads for Products
- WhatsApp, Email & SMS Marketing
- Tools for Analytics, Shipping, Automation
- Grow Your Sales with Influencers, Offers & AI Tools
What You’ll Get
- Ecommerce Certificate from LearnSkills Edu. Pvt. Ltd.
- 1-Year Mentorship by Kanishk Matta
- Placement Assistance to help you find jobs
- Career Guidance to grow in Ecommerce or Freelancing
- Latest Tools & Live Projects for real learning
- Simple Language – Easy to understand and follow
How the Course Works
- Live Online Classes – 24 to 26 sessions over 3 months
- Each Class is 3–4 Hours – Full of practical learning
- Real Projects – Build your own store and run live campaigns
- Doubt Clearing – Ask questions in live sessions
- Learn at Home – All you need is a laptop and internet
Who Should Join?
- Students who want to build a digital career
- People who want to start an online store or dropshipping business
- Freelancers who want to help ecommerce brands
- Anyone who wants to understand how ecommerce works
- No coding needed. No past experience needed.
Tools & Platforms You Will Use
- Shopify, WooCommerce (WordPress), Amazon Seller Central
- Google Ads, Meta Ads, Instagram, YouTube
- Interakt, Mailchimp, WhatsApp Tools
- Google Analytics, Google Tag Manager, Microsoft Clarity
- Canva, ChatGPT, AI Tools, Shiprocket
Learning Outcomes
- Know how to run a real ecommerce business
- Be ready for jobs in ecommerce & digital marketing
- Learn how to freelance or work with online brands
Why Choose Learning Skills?
- Taught by expert trainer Kanishk Matta
- 1-Year Mentorship even after course ends
- 2000+ students already trained
- Simple and practical teaching style
- Up-to-date syllabus with the latest tools
Ready to Start?
Let’s build your digital future together.
Join the Ecommerce Course and start your journey today!
For more info reach out to us on WhatsApp.
Students’ Reviews of Our Ecommerce Workshops
- 3 Sections
- 14 Lessons
- 53 Weeks
Expand all sectionsCollapse all sections
- ECOMMERCE FOUNDATIONS & ECOMMERCE WEB DESIGNING4
- TRAFFIC GENERATION, SALES & CONVERSION5
- ANALYTICS, GROWTH & MONETIZATION5
ABOUT INSTRUCTOR
Requirements
- 4G OR STABLE INTERNET CONNECTION
- BASIC COMPUTER KNOWLEDGE & ENGLISH
- MINIMUM 10+2 EDUCATION LEVEL
Features
- LIVE CLASSES OF 2-3 HOURS EACH
- GUIDED TUTORIALS AND TRAINING
- CERTIFICATION BY LEARNING SKILLS INSTITUTE (LEARNSKILLS EDU PVT. LTD.)
- MENTORING BY TRAINER FOR 1 YEAR
- LIFELONG SUPPORT FOR ASKING QUESTIONS TO TRAINER
Target audiences
- COLLEGE STUDENTS
- BUSINESSMEN/WOMEN
- ENTREPRENEURS
- JOB PROFESSIONALS (CAs, DOCTORS, CONSULTANTS, JOURNALISTS ETC.)
- BLOGGERS, FREELANCERS, HOMEMAKERS & RETIRED
- PEOPLE INTERESTED IN LEARNING ECOMMERCE
